Quividi expands product adaptations for Asian market

Singapore,  September 5th, 2014 – Quividi, the leader in real time audience measurements further solidifies its role on the global marketplace by offering its online reporting solution, VidiCenter, in Japanese and Chinese to meet the needs of its customers in those countries.

The translation, executed by Quividi’s local partners, DGCT and Tosa Holdings,  now provides all customers in both countries the opportunity to access pertinent information in their native tongue.  Quividi has not only localized language, but adapted its software to accurately detect and classify Asian faces.

By localizing its products and solutions, Quividi shows its commitment to continued product excellence across the important Asian markets.

 

Quividi launches its Certified Partner Program

July 9th 2014 – With more than 100 companies having resold or integrated its solution across the world, Quividi has started to build tighter links with those companies that are consistently investing energy and talent into the Quividi solution, offer high added value solutions to their customers and have a long term view of our joint collaboration.

Quividi’s intent is to funnel the vast majority of its business through its preferred partners and grow symbiotically with them.

The benefits for the Certified Partners are advanced training and certification of its engineers, dedicated resources and information, extended development suppport, joint promotion of Quividi based solutions and advantages specific to each program.

For end-customers, working with a Quividi Certified Partner will help get an optimal experience and better local support.

With this in mind, the Certified Partner Programs have been designed for:

1. Certified Resellers: companies who sell Quividi components along or as part of a tailored solution (e.g. system integrators). Partners benefit from Training/Certification, licenses for their internal, Pre/Post-sales, customer evaluation needs, and preferred reseller discounts.

2. Certified Developers: companies who develop software that implement Quividi’s API or SDK. Partners enjoy dedicated support from Quividi’s developer team and access to Quividi Developer licenses along with demo/evaluation licenses for their customers.

3. Certified OEMs: companies who embed Quividi features into a branded standard product (e.g. player and harware manufacturers, CMS publishers…). The program ensures an optimal integration  into partners product and offer larger volume-based discounts.

4. Certified Service Partners: this last program targets service companies (e.g. consultants or research companies) who provide services to brands and retailers. The program allows them to focus on their analytics/consulting core competencies by giving them a flexible access to technologies, equipment and common methodologies put in place with various technology partners.

These programs incur yearly partnership fees. For more information on the program benefits and fees, please email our partners team.

Net Display Systems lands Quividi as Certified Software Partner

PADS4 Software now includes Quividi’s Automated Audience Measurement data provider

EINDHOVEN, the Netherlands. June 27, 2014. Net Display Systems (NDS) has announced that the latest update of their out-of-the-box PADS4 digital signage software includes the Quividi Automated Audience Measurement data provider. This update empowers thousands of PADS4 users to connect with the most deployed platform for audience measurement into their current signage network.

Net Display“We are thrilled to have enriched our PADS4 software with the integration of Quividi’s audience measurement software”, says Willie-Jan Bons, CEO at NDS. ”This partnership enables us to offer our customers an effective solution for displaying relevant content based on accurate audience data such as age, gender attention time and distance”.

By adding the Quividi data connector to the PADS4 digital signage softwQuividi. “It is, to date, one of the most complete integration on the market, as it leverages the whole range of real-time data generated by Quividi. For instance, you could get PADS to react to an adult women approaching the screen and being around for more than 5 seconds.”
The solution respects user privacy, as it never records any image nor any personal data.

Those interested in how Quividi’s automated audience measurement can work in their digital signage network are more than welcome to contact Net Display Systems or request a free trial of the PADS4 digital signage software.

About Net Display Systems

Net Display Systems (NDS), founded in 1994, is a worldwide recognized player in digital signage software. Their core-business is developing software to design, distribute and display any message on any screen at the right moment for the right audience.
In 20 years’ time, NDS gained extensive experience in digital signage and translated that knowledge into perfecting the core features of their PADS software: unequalled possibilities to integrate with any database and displaying real-time information.
With an extensive partner network the company is active in more than 75 countries. Their partners are dedicated and specialized professionals providing installation, training and support of the NDS products.
NDS has thousands of installations in multiple market sectors varying from transportation, corporate and government to hospitality and retail.
Installations vary from simple standalone solutions to national or global, complex and often mission critical digital signage solutions.
For more information about Net Display Systems, visit www.netdisplaysystems.com and follow on Twitter.

About Quividi

Quividi provides a real-time video analytics solution that helps media owners, retailers and brands finely count and qualify their audiences. Using the latest face and body detection technique and running on standard hardware, the Quividi solution delivers exhaustive metrics on viewers, opportunities to see, attention time and demographics, in a completely anonymous fashion and without ever recording any image or personal data.
Based in Paris, France, Quividi pioneered the anonymous face detection category in 2006 and is the world leader in Digital Out Of Home audience measurement, with customers in over 43 countries and more than 2.5 billion faces analyzed.
For more information and to get the latest news, follow Quividi on Twitter, LinkedIn and Facebook.

VidiReports version 5.6.0: an HTML-friendly audience measurement solution

VidiReports 5.6.0, the latest release of VidiReports, Quividi’s flagship audience measurement software, now includes the ability to provide real-time audience data via the WebSocket protocol. From now on, HTML5 content management applications will be able to interface directly to VidiReports and make use of real-time information on the current audience and its demographic breakdown. This enhancement streamlines the integration of Quividi’s audience measurement software into browser-based players to create HTML5-powered, audience-aware CMS’s via just a few lines of Javascript.

The HTML5 standard was specially designed to deliver rich content without the need for additional plugins. HTML5 delivers everything from animation to graphics, music to movies and can also be used to build complicated web applications. The WebSocket specification —developed as part of the HTML5 initiative— defines a full-duplex single socket connection facilitating live content by enabling dynamic and persistent data communication channel between browser-based applications.

The SDK directory that gets installed along with VidiReports has been updated with a HTML5 folder containing some HTML code and JPEG content to demonstrate the new capabilities:

Real time audience display in HTML5 HTML5 content triggered by gender
The audience data displayed
in the HTML5 control page
The HTML5 still image content
triggered by the dominant gender

HTML5 being cross-platform, note that the audience data could be used directly on a PC, a tablet, a smartphone, or a smart TV, while VidiReports runs on a separate PC.

Dialogica and Quividi team up to bring innovative efficiency metrics to brands and indoor media companies

Dialogica SRL, a retail and media innovative consulting company, and Quividi SAS, the leading real-time audience measurement platform, announce today that they are further combining their strengths in order to create a new range of insightful audience and efficiency metrics, for the Retail and Digital Signage markets.

Quividi (www.quividi.com), based in Paris (France), offers a video analytics solution which uses tiny video sensors such as standard webcams and proprietary algorithms to count the visitors of public places, detect those who take a look to some specific points of interest, track their dwell time and attention time, and qualify them by gender and age. No image and no uniquely identifiable data are ever recorded; the anonymous data is uploaded into the cloud and made available through dashboards, SDK and API. Quividi has over 200 customers in 45 countries.

Dialogica (www.dialogica.it/en), based in Milan (Italy), offers consulting services which combines in-store traffic, audience, advertising planning and sales data, in order to unearth trends, understand what sales best and ultimately optimise marketing efficiency in store. Dialogica was founded in 1996 by Pr. Matteo Testori, a former marketing executive at several global CPG companies and reputed professor of marketing at the Università Cattolica, in Milan.

Dialogica and Quividi have been working together closely since 2008, delivering visual efficiency insights to leading companies such as Grandi Stazioni, Coca-Cola, Perfetti, Mondadori, Tag Heuer, Skoda, Autogrill, Bennet, Zuegg, Armani… Building on this expertise and on a new cloud service, Dialogica and Quividi now ambition to streamline the production of these metrics and turn them into a new set of KPIs that will make communication in store and in public places more measurable, comparable and efficient.

In February 2014, Dialogica introduced Dianalytics™, a web-based platform which sits on top of Quividi’s data warehouse. Dianalytics introduces a series of new ratios such as the attraction, the attention and the relevance indexes that allow meaningful benchmark of stores or locations. Furthermore, Dianalytics uses a statistical modelling which estimates the frequency of contacts of visitors with a point of interest, thus making it possible to compute net impressions, GRP and Digital Rating points. These new KPIs apply to in-store marketing, as well as digital signage and traditional media.

“After six years of successful partnership with Quividi and a rich experience with national and multinational corporations in Digital out of home, consumer goods, retail markets, we have developed a real innovation, providing our clients with a complete set of ratios, analytics and insights. For the first time on the market, it is possible to have in real time continuous insights on shopper behavior and the effectiveness of advertising and creativity. The data from Quividi and the insight of Dianalytics™ open a new era in marketing, media planning and advertising” declares Matteo Testori, Dialogica’s CEO.

“Brands have always struggled to measure the efficiency of their marketing in the last three feet to purchase. Our solution combined with Dianalytics brings a unique, reliable and affordable solution to address these needs, which we’ll strive to make mainstream” says Olivier Duizabo, Quividi’s CEO. “It will certainly benefit the Digital Signage industry to have the possibility to rely on metrics comparable to those used by the TV industry when discussing with advertisers”, he adds.

Through this partnership, the joint Quividi/Dianalytics™ solution can be supplied either from Quividi or Dialogica.

About Dialogica

dialogicaSince 1996 Dialogica develops models and metrics to gain insights in Marketing and Advertising. Currently, is the only company that owns the technology, know-how, models, metrics for measuring the effectiveness in real time of the DOOH, in store display, events. More info on www.dialogica.it/en

About Quividi

Quividi_XSmallQuividi provides a real-time video analytics solution that helps media owners, retailers and brands finely count and qualify their audiences. Using the latest face and body detection technique and running on standard hardware, the Quividi solution delivers exhaustive metrics on viewers, opportunities to see, attention time and demographics, in a completely anonymous fashion and without ever recording any image or personal data.
Based in Paris, France, Quividi pioneered the anonymous face detection category in 2006 and is the world leader in Digital Out Of Home audience measurement, with customers across 45 countries and more than 2.5 billion faces analyzed. More info on www.quividi.com.

4.6 seconds : the average attention time in digital signage

4.6 seconds : this is the average attention time that you could expect from viewers as they pass by screens. Quividi defines attention time as the duration during which a viewer had his faces turned towards the screen. This leaves little time no time to engage into long story telling, but more than enough to make an impact.

By construction, this value… is an average, as some screens can have an average attention as low as 1.5 sec, and others as high as 27 seconds.

This example is one of many that will be revealed in a benchmarking study that Quividi is preparing. Indeed, Quividi has been measuring over 150 screen networks since 2008 and 96 of them have accepted to contribute some anonymous data to a benchmark panel that we have created. This panel was built in such a way that no participating network would overwhelm others and each data point would be generated from a minimum of 8 screens coming from a minimum of 4 networks, thus ensuring both representativity and confidentiality, over 30M people from all around the world.

When it is published, the study will cover 18 typical situations, from a mix of 8 types of venues and 5 types of screen placements. The available data will consist of:

  • the number of average daily viewers,
  • average screen visibility ratio (ie percentages of by-passers taking a look to the screen)
  • the average demographic breakdown (by gender & age group)
  • the average attention and dwell time

Stay tuned for more information.

Quividi opens US office

Starting February 2014, Quividi has started its operations in the USA, with the opening of a sales and support office in the Silicon Valley. Quividi’s CEO, Olivier Duizabo, is leading this effort in order to expand the company footprint in North America, drive local partnerships and hire a dedicated team.

“We are the global leaders in automated audience measurement, with a strong reach in Europe, Asia and Pacific, but we had not allocated much resources on the American market up until now. North America is the first market in the world in our industry and Quividi is making a long-term commitment to expand our business there”, says Olivier Duizabo. “Being in California also puts us closer to the latest innovation around the world and gives us better access to capital to further accelerate our growth”.

Quividi Inc.’s headquarter is located at

440 N. Wolfe Road
Sunnyvale, CA
94085 USA

Phone: +1 415 518 1520