- Australia, since 2015 -
Scentre Group is one of the world’s leading shopping centre companies with retail destinations operating under the Westfield brand in Australia and New Zealand.
In early 2015, Scentre Group implemented a global project involving the installation of some 1,400 digital signage screens across all of its Australian centres.
Scentre Group decided to equip all of their screens with cameras and Quividi’s solution. The audience data is used to assess the global performance, centre by centre, of the signage network, and to deliver convincing reports to the advertisers.