Introduction to Quividi AMP (Audience Measurement Platform)

Quividi AMP is a complete solution designed to deliver the accurate metrics and the actionable insights that are instrumental to the optimization of indoor and outdoor media strategies by businesses worldwide. By harnessing the power of computer vision and AI, Quividi AMP provides Digital Out-Of-Home (DOOH) and Retail Media networks with invaluable KPIs including real-time first-party data, high-fidelity audience impressions, and engagement analytics.

Unparalleled accuracy and scalability make Quividi AMP the analytics platform of choice for organizations pursuing innovation and competitive advantages. Quividi AMP is natively integrated by most Content Management Systems and AdTech platforms and its IAB-compliant Impressions Multipliers are already accepted by the largest programmatic Supply Side Platforms (SSP).

Optimization on Intel Architecture

Key features of Quividi AMP include measuring and analyzing pedestrians and vehicles in real-time to provide the highest fidelity audience impressions. Quividi developed a privacy-compliant and secure computer vision application designed to run on edge devices and deployed at every point of interest. 

To maximize performance and efficiency, Quividi AMP has been meticulously optimized for Intel platforms by leveraging the advanced capabilities of OpenVINO. With OpenVINO, Quividi AMP fully utilizes the underlying hardware to achieve faster processing, reduced latency, and increased accuracy. In particular, thanks to the inference optimization provided by Intel OpenVINO, critical components in Quividi AMP can now take full advantage of Intel’s powerful CPUs and GPUs. The result is not only a drastic increase in efficiency but also much more versatility across different deployment scenarios. 

Quividi AMP has been optimized on the Intel® Core™ Ultra Meteor Lake processors, renowned for their performance and reliability. With an extensive ecosystem of supported tools and libraries, Intel® Core™ Ultra Meteor Lake processors streamline the development and deployment of AI solutions, and represent an ideal choice for Quividi AMP.