Quividi, a global leader in privacy-compliant audience measurement for in-store retail media and Digital Out-of-Home (DOOH), today announced the appointment of Ivan del Muro as Global Director of Customer Success.

Ivan has served as Quividi’s EMEA Sales Director for the past 15 years, playing a central role in expanding the company’s footprint across the region and establishing strategic partnerships with leading retail media networks, mall operators, and out-of-home media owners.

In his new role, Ivan will oversee Customer Success at the Group level, with a mandate to ensure that Quividi’s clients and partners – spanning more than 80 countries – derive maximum value from the company’s audience measurement platform. His focus will include onboarding excellence, long-term account development, and the continued alignment between client outcomes and Quividi’s evolving product capabilities.

“This transition reflects both a personal conviction and a company-wide strategic priority,” said Ivan del Muro. “As Quividi’s platform grows in scope and sophistication, so does the importance of making sure every deployment translates into real, measurable business impact for our clients. I am excited to take on this challenge at a Group level.”

“Ivan’s deep knowledge of our clients’ businesses, combined with his commercial track record, makes him uniquely positioned to lead our Customer Success function,” said Olivier Duizabo, President of Quividi. “This appointment underscores our commitment to long-term partnership and to delivering outcomes, not just technology.”