The future of programmatic outdoor – David Hillier
David Hillier, Creative Product Lead Adform at Quividi Partner Conference ISE.
David Hillier, Creative Product Lead Adform at Quividi Partner Conference ISE.
At Dmexco, Quividi asked Billy Jenkins, Product Solutions Manager at Adform, his view on Programmatic DOOH
Quividi is the pioneer and World’s #1 in AI & Computer Vision based platforms providing real-time audience measurement & shopper engagement for Digital Out-of-home (DOOH) & Retail.
DOOH and Retail Media publishers leverage Quividi’s first-party, real-time audience impressions to trade their inventory using traditional and programmatic (pDOOH) channels. Retailers and Brands use Quividi’s high-fidelity footfall and engagement analytics to optimize conversion at key touch-points along the physical shopper journey.
Quividi’s platforms are Data Protection by design and support large-scale deployments, analyzing billions of anonymous shoppers monthly across tens of thousands of screens and points of purchase (POP).
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