Wearable digital media units deployed around SoFi Stadium in Los Angeles measured not just impressions, but how many people actually looked and for how long.
Two decades after it set out to measure real-world audiences with privacy-first technology, Quividi looks back on how physical media is still going from estimates to verified measurement, and shares the story in a new book.
Quividi’s audience intelligence platform enables impression measurement and audience insights across High Street Media’s network of shop-window digital screens in independent UK retail locations, extending measurable inventory across direct and programmatic DOOH channels.
Johannes will lead Quividi’s commercial development across the EMEA region, with responsibility for new business acquisition, strategic partnership development, and the continued expansion of Quividi’s client base among retailers, in-store retail media owners, and digital out-of-home operators.
Ivan will oversee Customer Success at the Group level, with a mandate to ensure that Quividi’s clients derive maximum value from the company’s audience measurement platform.
Appointment reflects Quividi’s accelerating commercial momentum, driven by strong demand for in-store retail media audience measurement.
. Quividi’s AI-powered platform now equips and measures all 54 Eyecatch Media locations across Miami-Dade and Broward counties, delivering verified impressions and audience insights for both endemic and non-endemic advertisers.
The partnership brings Quividi’s granular, first-party audience insights directly into DoohClick, empowering media owners to plan, optimize, and verify campaigns with confidence.
Quividi’s Navigator dashboards go beyond descriptive analytics to deliver diagnostic and predictive insights.
By teaming up with Quividi, Gomme taps into AI-powered audience measurement, capturing real-time data on customer engagement with both content and advertising.
Quividi is the pioneer and World’s #1 in AI & Computer Vision based platforms providing real-time audience measurement & shopper engagement for Digital Out-of-home (DOOH) & Retail.
DOOH and Retail Media publishers leverage Quividi’s first-party, real-time audience impressions to trade their inventory using traditional and programmatic (pDOOH) channels. Retailers and Brands use Quividi’s high-fidelity footfall and engagement analytics to optimize conversion at key touch-points along the physical shopper journey.
Quividi’s platforms are Data Protection by design and support large-scale deployments, analyzing billions of anonymous shoppers monthly across tens of thousands of screens and points of purchase (POP).
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