This article is the fifth in a series on DOOH Audience Impressions which explores what the factors are that can accelerate DOOH towards the “holy grail” of cross-platform media compatibility. … Read more
This article is the fourth of our series on DOOH Audience Impressions. We discuss a robust protocol for client-side ad measurement and its benefits and uses. We also contrast it with server-side techniques.
This article is the third of our series on DOOH Audience Impressions. We illustrate a technical proposal for cross-platform audience impressions and which is used as a basis for Quividi’s audience impression measurement.
Quividi has been pioneering Anonymous Video Analytics (AVA) solutions since 2006. Over this long period of time we’ve seen many of our competitors come, promise disruption and make bold claims … Read more
This article is the second of our series on DOOH Audience Impressions. We discuss the state-of-the-union as it pertains to audience measurement standards – online and off.
Signagelive, cloud based digital signage platform, and Quividi, the World #1 Audience & Campaign Intelligence platform for DOOH and Digital Signage, announce the deep integration of their platforms. This integration … Read more
This article is the first in a series on DOOH Audience Measurement which explores what the factors are that can accelerate DOOH towards the “holy grail” of cross-platform media compatibility.
This is that time of the year. Summer, you may ask? No, it’s the time of the year when Ocean Outdoor launches its Digital Creative Competition. And for Quividi, this (selfishly) … Read more
Quividi’s Audience & Campaign Intelligence platform is all about driving audience engagement with AI-powered contextual content. When brands engage consumers during their customer journey – when they walk the alleys of a mall or of a train station for instance – they want to make sure that their communication is on an “always-relevant mode” to optimize their chances to drag the audience to their stores.
Quividi powers Digital-Out-of-Home and Digital Signage data-driven contextualized communication strategies, with various degrees of sophistication. You don’t necessarily need much to start leveraging the capabilities of Quividi’s Audience & Campaign Intelligence platform and have a strong impact on your campaigns.
