Quividi, the pioneer and World #1 audience & campaign intelligence platform for DOOH & Digital Signage, is about to release an upgraded version of its Audience Measurement Platform that can … Read more
Quividi, the pioneer and World #1 audience & campaign intelligence platform for DOOH & Digital Signage, has released the second edition of Pulse, its first Global DOOH Indoor Traffic Index, … Read more
Quividi, the pioneer and World #1 audience & campaign intelligence platform for DOOH & Digital Signage, has published Pulse, its first Global DOOH Indoor Traffic Index, aggregating the real-time audience … Read more
Quividi, the pioneer and world’s #1 audience and campaign intelligence platform for digital out-of-home (DOOH), today announced a partnership with Vistar Media, the leading global provider of programmatic technology for … Read more
Quividi, the World #1 audience & campaign intelligence platform for Digital Signage, announces today the appointments of Laetitia Lim as Chief Executive Officer and of Olivier Duizabo as President. These … Read more
Optus, Australia’s second-largest telecommunications group and BrandSpace – a specialist division of Scentre Group, owners and operators of the Westfield Living Centre portfolio in Australia and New Zealand, partnered with … Read more
Mobile bidstream data is a popular solution for estimating audience in DOOH. However, due to its limitations, it is only available as a server-side data source which makes it incompatible with online programmatic requirements.
While the online programmatic world is based on standards that require a live client-side data protocol, out-of-home has historically been based on historic averages and server-side audience. Quividi adapts to both, which makes it compatible with DOOH-oriented programmatic as well as its online programmatic counterparts.
The whitepaper describes how Quividi meets or exceeds the highest standards of online and D/OOH audience measurement and is future-compatible with the upcoming cross-platform audience standard (IAB/3MS)
Quividi, the World #1 audience & campaign intelligence platform for DOOH, launches its latest white paper on Audience Impressions, which explores the factors that can accelerate DOOH towards the “holy … Read more
