Paris – Jan 30th 2013 – Quividi announces the availability of an API for its VidiCenter online service. With this API, developers are now able to securely access the audience and traffic data hosted by Quividi and display them into their own application.
The Quividi solution is the leading real-time audience measurement solution on the Digital Out Of Home market, offering rich metrics such as number of Viewers, number of Opportunities to See, Attention time and Dwell time, Gender and Age class. The solution can also deliver the number of Passages when used as a people counter. All of this data is entirely anonymous.
VidiCenter is Quividi’s hosted back-office suite, offering secured data collection, points of measure management, dashboard creations and automated reports. VidiCenter hosts today close to 3 billion records on viewers and by-passers from several hundred customers around the world.
“While the Quividi solution already offered several export and customization capabilities, there was until now no automated way for a third party application to tap into the hosted data and display it into an interface different from VidiCenter”, says Paolo Prandoni, Quividi’s CTO. “With that new API, developers will easily collect either the raw data that they are allowed to access, or the data points populating their dashboards, and still leverage the security and features of the VidiCenter platform”.
“We’ve heard the voice of our growing network of developer partners and are glad to be offering this acclaimed feature to them” adds Olivier Duizabo, Quividi’s CEO. “Along with the SDK provided as part of our VidiReports software and tailored to real-time applications, the API now provides a full set of interface options for our partners to build great applications upon”. Access to the API is subject to Quividi’s authorization and only available with the Pro and Expert licenses of the Quividi solution.
Quividi provides a real-time video analytics solution that helps media owners, retailers and brands finely count and qualify their audiences. Using the latest face and body detection technique and running on standard hardware, the Quividi solution delivers exhaustive metrics on viewers, opportunities to see, attention time and demographics, in a completely anonymous fashion and without ever recording any image or personal data.
Based in Paris, France, Quividi pioneered the anonymous face detection category in 2006 and is the world leader in Digital Out Of Home audience measurement, with customers over 43 countries and more than 2.5 billions faces analyzed. More info on www.quividi.com.