Quividi mentioned in The Economist

Quividi is one of the companies mentioned in the article “I spy, with my big eye“, published April 28th, 2012.

“As for businesses, Quividi, a French marketer, can measure the age and gender of passers-by who linger at an advert; advertisers vary their offerings based on who is looking” reports the article.

It is undobtedly flattering that Quividi is recognized as the pioneer and leader of automatic audience measurement; but let us remind in passing that, in spite of the article’s slightly Orwellian title, our solution does not record any image and doesn’t perform any form of recognition, so that customer privacy is always perfectly safeguarded. In other words: no spying around here!

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